General Data Protection Regulation

Elyzium is committed to the GDPR regulation and the privacy of our data subjects.

Elyzium is GDPR ready…

Article 6.1 of the General Data Protection Regulation defines six legal grounds for processing and using personal data. These are:

  • Consent of the data subject.
  • Processing is necessary for the performance of a contract with the data subject or to take steps to enter into a contract.
  • Processing is necessary for compliance with a legal obligation.
  • Processing is necessary to protect the vital interests of a data subject or another person.
  • Processing is necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the controller.
  • Necessary for the purposes of legitimate interests pursued by the controller or a third party, except where such interests are overridden by the interests, rights or freedoms of the data subject.

Should Elyzium send a business-related email to a contact without their prior opt-in consent, then it is because we believe that in doing so it is in the legitimate interest of both parties:

  • For Elyzium, the legitimate interest is in wanting to form a business relationship with the data subject’s organisation, and ultimately grow our revenues.
  • For the data subject, we believe they have a legitimate interest in hearing from Elyzium for the following reasons:
    • We already hold a relevant and appropriate relationship with the data subject – i.e. the data subject or the organisation which employs them is already an Elyzium stakeholder.
    • The business content of our emails relates specifically to the data subject’s organisations’ IT infrastructure. For example, we are advising them about a new version of software in use at their organisation or inviting them to an upcoming user event.
    • We believe that the information contained within our emails could lead to cost and efficiency gains for their organisation.

We treat the privacy and desires of our data subjects very seriously, and at no point would our legitimate interest reasoning override the interests, rights or freedoms of the data subject. All of our emails provide the option to unsubscribe from future communications with a single click, and, as specified in Elyzium’s Privacy Policy, data subjects may request for all of their contact details and information to be permanently deleted from our database by contacting us.

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